Leena Rao is currently working as a writer for TechCrunch. She recently finished graduate school of the Medill School of journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007 she helped lead efforts for advocacy and community relationships Congressman Carloyn Maloney in New York. She graduated from Columbia University in 2003 where it was ... ? Read More
Stipple, technology that will allow you to tag people in images, regardless of where they live on the Internet, has launched today the platform, which serves as the "AdWords image."
For the background Stipple technology allows publishers to label a person in the photo on the Internet, type the context information, such as the name of the Twitter or Facebook, and then who will see their latest social renewal as tagging this image. But Stipple is also working with e-commerce sites provides a way for each photo to show exactly what a piece of clothing is the human in the photo is to show you who is doing it, how much does it cost and where can I buy it. And it lets you "Want" (keep it up to look at later) or "store" to it via two buttons overlay right on the picture itself.
Now Stipple inferior brands to identify their photos and create advertising campaigns around the products they want to sell inside photos. When people mouse product pictures, the image shows the brand, pricing information and purchase links.
On the side of the advertiser brands mark photos with information about the product and the Stipple in technology will automatically Syndicate this information all online copy of this image on the Internet. Brands then set up pay per click (PPC) or pay for part (PPE) campaigns around the products they wish to pay money. And Stipple real-time data and analytics on the performance of each campaign.
Rey, Stipple founder and CEO, explains that the problem start tries to solve provides accurate information about the objects inside photos. He said: "basically, we want to do for Google images made to search for text, making the images on the Web, found and indexed."
And the new platform helps achieve this goal by providing a self-service platform to connect publishers and brands for profit and the classification of these images. In fact, BCBG designer clothes already used Stipple in the platform.
Stipple previously raised $ 2 million from Kleiner Perkins Caufield Byers, Mike maples & GATEWAY, Justin Timberlake, naval Ravikant, Eghosa Omoigui, global brain Corporation, Quest venture partners, Parkview ventures, John Ferber and Rick Marini.
Stipple-in picture labeling tool that enables publishers to label and share of any person, place or thing in photographs on their website. Activating the Stipple.
Read More
No comments:
Post a Comment